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Social Media Marketing has overtaken all other forms of marketing channels. Why and how small, big and all kinds of business use social media marketing to their advantage? In this article key social media usage statistic. If you are a small business or any kind of business and you are not using social media for marketing and digital footprint, it’s the biggest sin you are committing. Here are top 5 social media usage statistics:

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Top 5 Social Media According to Usage Statistics

1. Facebook

Facebook currently is the most used social platform with 2.2 billion monthly active users as of 2017 according to statista.com. So bigger the pool better the chance of generating leads and attracting more customers.

2. Twitter

Twitter provide more genuine users base than FaceBook though it only has 330 million active users as of 2017 according to statista.com. The best way to attract users on Twitter is to follow the latest trends and post according to them. Using hashtags is the game changer on twitter.

3. LinkedIn

LinkedIn is professional social platform and is the best among all these platforms to generate leads. It is the best platform to interact with professionals in your industry. Try to join as many groups you can so you can increase your connection.

4. Instagram

According to statista.com Instagram has 800 million active users make it one of the biggest social platform. Instagram is a mobile social platform used for photo and video sharing. To promote your business choose a theme which relates to your business and posts aesthetically appealing pictures and try to use relevant hashtags or your posts.

5. YouTube

According Press- YouTube 1 billion hours are watched daily. YouTube provides totally different dimension of marketing techniques when comparing it to above Social Media. You can create a channel for your business and create videos to attract viewers or you could run video ads

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